Help centre Marketing SEO Edit the search engine entries for your shop content For search engine optimisation, you have several options to make edits to how your shop is displayed in search engines. How to change the page title and meta description For most subpages of your shop, you can change the page title as well as the meta description. For further information, refer to Edit page title and meta description for search engine entries and SEO presettings of your shop software. The meta description can be displayed on the search results pages of search engines such as Google and can help to attract more visitors to your shop. How to change the alternative text (alt tags) of images When you add images in the Editor, you can define alternative texts for them. For further information, refer to Define alternative texts for images. In the sidebar of the administration, navigate to Editor. Under Pages, select the page you would like to edit. Hover over an image element and select . Under Alternative text, enter an alternative text. If you edit an image slider or image gallery, you'll need to select one of the images first before you can add an alternative text. Select Save or Apply. Was this article helpful?